Gamesight Privacy Policy
This Privacy Policy covers our collection, use, and disclosure of information Gamesight collects through its website, SDK, and API. It also describes the how you can access, update, and correct your personal information as well as opt-out of tracking.
Our SDK and APIs allows the tracking of PC and console games purchase and use. This privacy policy explains how we make use of data and information received from our customers that integrate our SDK with their game (“Customers”) and the end-users of those Customers (“Players”).
We collect information under the direction of our Customers, and have no direct relationship with the individuals whose data we process. We respect the right to privacy of Customers and Players. Your ability to make informed choices about the use of your information is important to us. This privacy policy explains our policy regarding the collection, use, disclosure and protection of any information we receive.
Customer Information We Collect
In order to use the Gamesight Services, Customers will be required to register and provide us with certain information, including information that can be used to personally identify Customers; such as email address, first and last name, company name, company’s website. Customers may also provide their billing details, such as credit card number, should they choose to activate their account right away. It is your voluntary decision whether to provide us with any such personal information, but if you refuse to provide such information we may not be able to register you to receive our Services.
Players Information We Collect
Customers that use our Services to track the use of their game will provide us with information regarding the characteristics and activities of their Players, including information regarding game purchase activity and in-game events such as DLC purchases. Gamesight obtains this information as a result of data being sent to our servers from our Measurement API in a Player’s game. The data stored by the API includes information such as hashed IP address, API version, anonymized User ID, timestamp, Developer API Key, OS version, screen resolution, timezone, system language, and in-game events. Player’s data collected by the Gamesight platform is presented to our Customers to analyze the performance of their marketing and the performance of their game.
Cookies and similar technologies
We use various technologies to collect and store information when Player’s interact with our Customer’s or their partners web properties. This includes cookie technology to identify Player’s browser or device. We use these technologies to collect and store information when Player’s interact with advertising services. We use this information to provide attribution for our Customers which includes matching this cookies with devices.
Included in our cookie we collect hashed IP address, User agent string, timestamp, referral url, session_id, and an id for the particular ad seen
Legal basis for data processing
Some data processing is performed by Gamesight under the basis for legitimate interest. Specifically we deliver and present advertising and content as a legitimate interest, specifically when processing details about an ad interactions to determine the appropriate landing page to drive a user to.
Player Opt-Out Provision
If you are an Player, you can opt-out of Gamesight Analytics tracking by emailing us at privacy@gamesight.io or by completing the opt out form here. If you no longer wish to be contacted by one of our Customers that use our service, please contact the Customer that you interact with directly.
The opt-out is specific to Gamesight activities and does not affect other tools such as ad networks and other analytics that your services provider may use. If you are a Player and choose to opt-out; we will stop tracking data for that device going forward. The Gamesight tracking will stop across all applications.
How We Use Information
The use of information collected through our service will be used for creating aggregate data and anonymous data, and for internal use or for improving the services and creating new features; data may include data of your Player’s and such data of all other Customers. We will not share Personal Information provided to us other than as set forth under this Policy and except when required by law, regulation, subpoena or court order. We may use Personal Information internally – for example, to help diagnose problems with our servers, help diagnose and prevent fraudulent activity, or to improve the Services and make Gamesight more useful. We may retain Personal Information for as long as the applicable Customer account is active or as is necessary for us to provide Services, but we may adopt shorter retention period to the extent required by our partners. By “Personal Information” we mean any information that can be directly associated with a specific person or entity such as a name, address, telephone number, e-mail address, or information about activities directly linked to such person.
In addition, by analyzing all information we receive, we may compile aggregate or anonymized information across a variety of games and Customers (“Aggregate Information”). Aggregate Information is anonymous and we will not link Aggregate Information to any Personal Information. Aggregate Information helps understand trends and customer needs so that new products and services can be considered and so existing products and services can be tailored to customer desires.
How We Protect Information
We follow generally accepted industry standards to protect the Personal Information submitted to us, we encrypt such information both during transmission and once we receive it. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security. We encrypt sensitive information using secure socket layer technology (SSL).
We will make reasonable commercial efforts to delete any information provided to us by a Customer upon the receipt of a written request by such Customer. We cannot restore information that we have deleted.
Legal Disclosures
We may also disclose your personal information as required by law, such as to comply with a subpoena, bankruptcy proceedings, or similar legal process when we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request. If Gamesight is involved in a merger, acquisition, or sale of all or a portion of its assets, you will be notified via email and/or a prominent notice on our website, of any change in ownership, uses of your personal information, and choices you may have regarding your personal information. We may also disclose your personal information to any other third party with your prior consent.
Customer Access and Choice
Upon request, we will provide you with information about whether we hold any of your Personal Information. If your Personal Information changes, you may correct or update it by making the change on our member information page or by emailing us at privacy@gamesight.io. We will respond to your request within a reasonable timeframe.
Data Retention
We may retain Personal Information we process on behalf of our Customers for as long as needed to provide services to our partners. We may adopt shorter retention periods if so directed by them. We may retain and use this Personal Information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.
Third-Party Data Sources
We may occasionally collect public data (such as followers and view counts) from Third-Party API Services in order to keep statistical and/or performance data up to date. To see what data is publicly available from Third-Party sources you can reference their respective privacy policies.
Changes
We may update this privacy statement to reflect changes to our information practices from time to time. If we make any material changes we will notify our Customer by email or by means of a notice on this Site prior to the change becoming effective. We encourage you to periodically review this page for the latest information on our privacy practices.
Third Party Licensees
Various third parties may license Gamesight technology to operate their own measurement tools. That list can be found here.
You may mail us your inquiries at:
113 Cherry St. PMB 43696, Seattle, WA, 98104-2205
Last updated: January 31, 2024