Creative strategy, built with you
Culturally relevant campaigns that ride emerging platforms and creator trends. Data picks the shortlist, people pick the roster.
The kind of content our campaigns produce
From ideation to payment, handled
01
Discovery & approvals
A curated shortlist from audience and performance data: active, consistent, brand-safe creators with qualified viewership. You approve it in a click.
02
Outreach & contracting
Negotiation, contracting, and payment, handled on your behalf.
03
Fulfillment
Keys, briefs, and deliverables to schedule, with full narrative throughlines and disclosures covered.
04
Reporting
Real-time and post-campaign reporting, including sentiment and estimated media value.
Nothing happens off-platform: real-time status on every activation, fill by geo and platform, and messages, contracts, and keys tracked in one dashboard.
01 · Approve the shortlist in a click
02–04 · Every activation tracked live
Measured at every stage
Each clip and creator judged from views to installs.
Awareness
Share of voice
Views & viewership
CPV / CPVH
Consideration
Content sentiment
Chat sentiment
Conversion
Link clicks
Store visits
Installs
Trust & loyalty
Creator retention
Estimated media value
Clipping & creator-led paid ads
Keep the best moments working. We cut and route clips from the campaigns we already run to your owned channels and clip networks. The ones with the strongest organic response get spend behind them.
Borderlands 4
2K
Objective
Build awareness, hype, and a creator content engine ahead of launch.
Core products
Creator Program · Creator Campaigns (paid + earned) · Attribution
Key strategies
Pre-launch and launch beats · Fortnite collaboration · Live showcase at PAX West · Rage Room at Warped Tour · Key Distribution
#1
game on Twitch
8,959
pieces of content
759
channels activated
Gamesight has been a launch partner for the last three Games of the Year. Creator-led paid ads · Arrows Puzzle (Tencent): 1.2M organic views became 3.1M once boosted.
Beyond core gamers
Non-endemic creators, real reach. Civilization VII: maximize share of voice with audiences who might not know the game, using non-endemic talent who already knew the franchise.
6.69M
views
Civilization VII
7
non-endemic creators
12
creative content pieces
The talent
Epic Rap Battles of History, Tom Ayling, Armchair Historian, Jazza, and Max Miller.
The industry’s best on speed dial
Established relationships with leading creator organizations and agencies, including non-endemic talent. We don’t represent creators, so selection runs on data first.
Adam Krause
Founder, Miniboss Solutions. Former 2K, Capcom, Ubisoft, EA, Xbox
